If you recall, earlier this summer we announced that Incase would be expanding their product line with their audio headphones program. Now we have a video that outlines their design process and philosophy for the headphones which will be releasing later this month. Even though i’m often critical of them, it’s only because I love Incase so much as a brand. Not just because I use Apple products, I respect their mission to make beautiful products that are functional and necessary while minimizing the unnecessary.

The full lineup can be viewed and pre-ordered here.

[youtube]http://www.youtube.com/watch?v=291woZ5m9CQ[/youtube]