Nike ‘Wunderland’ by Zoltar
Project Zoltar, the art and design collective have been commissioned by iconographic sportswear colossus Nike with all new art works and an installation at the Georgian society to coincide with London’s frieze art fair.. Nikes origins as the winged goddess of victory in Greek and roman mythology set the tone for a series of etchings and sculptures. Although the departure point was Alice in wonderland, Alice has become a less significant figure than the wonderland itself.
“I met a traveler from an antique land who said: Two vast and trunk less legs of stone stand in the desert. Near them on the sand, Half sunk, a shattered visage lies, whose frown And wrinkled lip and sneer of cold command Tell that its sculptor well those passions read Which yet survive, stamp’d on these lifeless things, The hand that mock’d them and the heart that fed. And on the pedestal these words appear: my name is Ozymandias, king of kings: Look on my works, ye Mighty, and despair!” Nothing beside remains: round the decay Have that colossal wreck, boundless and bare, The lone and level sands stretch far away.“
The poet Shelley talks of an ancient civilisation, shrouded in mystery and enigma. Wunderland is this quasi-classical civilisation with its cult appeal and monuments to the great classics the airforce one, the air Jordan 4 and 5 and the air max90. These are the classics of project zoltars childhood , nostalgic and destined to survive the winds of time. Like the Corinthian column and the triumphal arch these cultural landmarks outlast their civilisation. With almost religious devotion the sculpted form of the sneaker becomes animal, human and an object of worship and adoration. This is wunderland a state of mind and a place that transcends time.
Inspired by the Georgian Joseph Gandy and his fantastical archectural fantasies, the romantic theme of the grand tour and of architectural surrealism of De Chirico and Max Ernst. As the fauna and flora overwhelm the temple of Nike , its relics live on somewhere between the subconscious and the fantastical , left for the futures archaeologists to decipher.
17th until 26th October
The Georgian Group, 6 Fitzroy Square, London