W+K = Make
Independent advertising agency Wieden & Kennedy (W+K) Portland announced today its global art show, W+K=MAKE. The show features artwork from employees across all disciplines and represents all the agency’s global offices including Amsterdam, Delhi, London, New York, Portland, Shanghai and Tokyo. In keeping with W+K’s dedication to supporting charities that provide educational opportunities, all proceeds from the show will benefit Room to Read.
The exhibit is being held in W+K’s Portland office and is free to the public with an opening party on First Thursday, May 7, from 6 to10 p.m. The exhibit features artwork of various mediums, craft, sculpture, music, and film & animation.
The opening party will include live musical performance by two deejays from W+K’s Portland office: DJ Safi and DJ The Perfect Cyn. Newly launched in-house radio station WK Radio plans to play music exclusively by W+K employees the evening of the event.
“W+K is an idea company that isn’t solely an ad agency,” says Portland Executive Creative Director and W+K=MAKE co-conceptor Susan Hoffman. “It’s a place where every employee can explore creativity.”
Global Executive Creative Director John Jay and co-conceptor of the event further notes, “W+K=MAKE is an expression of our agency culture, which has long celebrated and supported the ideas and passions of the individual. With no regard to the artists’ job title, position or seniority, this will be our most intimate creative expression ever. This is a demonstration of passion from those we are so proud to work with every day.”
All purchases of artwork can be made online at www.wkmake.com beginning May 7, 2009. One hundred percent of sales proceeds goes to San Francisco–based Room to Read, an organization that provides education in developing countries by establishing libraries, creating local-language children’s literature, constructing schools and providing education to girls.
W+K=MAKE is an art exhibition and charity event celebrating the creativity within Wieden+Kennedy’s seven offices: Amsterdam, Delhi, London, New York, Portland, Shanghai and Tokyo. The show features over 100 artists from Wieden+Kennedy’s global network and their artwork, film & animation, and music. The show benefits Room to Read, a nonprofit dedicated to promoting and enabling global education.
About Room to Read
Room to Read is an innovative nonprofit leader dedicated to promoting and enabling global education. This is done by establishing libraries and schools, publishing and distributing local-language children’s books and providing long-term educational support for girls to pursue and complete their secondary education.