Here is a look at the preview of a new film based project called The Tenderloin Project which take a dive into the everyday going ons of San Francisco’s neighborhood, The Tenderloin. Makers Sean Desmond and John Elliott are giving any proceeds back to the community which has been so generous to them. Take a look at the video here and read further into the project after the jump.
Words from Mega of Black Scale.
‘A few months back in April we introduced The Tenderloin Project to our friends, families and the viewers of our blog. Sean Desmond and John Elliott are the masterminds behind this amazing project that takes us on a journey through the everyday struggle through one of San Francisco’s most infamous neighborhoods. Sean Desmond and John Elliott asked us to be a part of the project and we felt it was an amazing opportunity to join forces and showcase their amazing work as a collaboration through our line. All the proceeds will be donated to the Tenderloin District to help build the community for the homeless. Hope exists and giving back to the community a little at a time makes a difference. This is our start. In the next coming weeks we will have more information on the event and the products that we will be releasing.
“The Tenderloin Project” is an ongoing artistic endeavor focused on one of San Francisco’s most marginalized neighborhoods, The Tenderloin. Utilizing the interactive mediums of photography and film, we aim to capture a compelling and honest portrait of this diverse community.
With living exhibitions that will travel through San Francisco, Los Angeles and New York the project will be showcased in a variety of outlets, creating access for a range of viewers to see these intimate, yet objective images, and to understand what life is like in the Tenderloin.
The project will culminate in publishing the images in book form, with proceeds from the sales being donated to organizations that promote and give access to art in the Tenderloin. This, we feel, will allow our project to live on for years and generations to come in the form of art within the community.”