adidas today unveiled the next generation of the adizero F50 soccer cleat, redesigned with a stronger, more aerodynamic construction and engineered for speed. Three-time FIFA World Player of the Year, Lionel Messi will debut the super light 5.8 ounce adizero F50 today in his UEFA Champions League match. “Speed is such a big part of the…

Can’t turn around at the moment without seeing the beautiful Kate Upton making an appearance amongst the fashion worlds most illustrious names. Having come along way since featuring on the cover of Sports Illustrated her evolution is more than evident with this latest video from Vogue Italia. Having been photographed by Steven Meisel for the cover story of the…

Early next year the 2014 Maserati Quattroporte will be unveiled at the Detroit Auto Show. The sixth generation luxury sports sedan is defined by the prestine attention to quality and while this short preview only gives a look at what the car looks aesthetically, I am certain the specs will be equally impressive. Head of the Maserati Design…