Cassius Eyewear is the creation of co-founders Jason Ng and Kennedy Poynter and created as an alternative to luxury branded eyewear. Cassius places systems of harmony and proportion at the centre of it’s design philosophy. This together with the ideology that a logo should be intentionally subtle so that the shape and design of the frames themselves defines the look and feel, rather than the ‘brand’ itself. Their first range explicitly evokes scale of architectural proportion, the Bauhaus and the warped forms of 20th century structures – capacious and linear, mixing volumes and space. Look out for the launch of their debut collection which will land in stores around the world in the very near future.
Check out more on the Dark Water ltd website.