Featuring the works of 44 modern artists including Warhol, Hirst, Richter and more, "Color Chart: Reinventing Color, 1950 to Today" opens this Sunday, 2 March 2008 at MoMA. In essence the exhibition use ready made color products such as car paint or tape to showcase the standadisation of the commonly used color chart, and the way in which it restricts or promotes creativity with color. "standardized. The exhibition examines two separate but related meanings of readymade color: color as store-bought rather than hand-mixed, divorced from an artist’s subjective taste or decisions; and color found and appropriated from everyday life—fluorescent bulbs, car color, or computer color, for example."
Opening Reception: 1 March 2008, 9pm-1am
2 March-12 May 2008
The Museum of Modern Art
11 West 53rd Street
New York, NY 10019 tel. +1 212 708 9400
Thanks to Cool Hunting.