Today Nike launched the Nike+ Move iPhone App which is the simplest way to capture your every move, and motivate you to move more. Exclusively for use with iPhone 5S, Nike+ Move uses the M7 coprocessor to convert your movement into NikeFuel, the first-ever single, universal unit for measuring all kinds of activities. No matter your age, weight or gender, the same activity earns you the same amount of NikeFuel.
Nike+ Move offers insight into when you move, how you move and where you move – and lets you challenge your friends to see who moves more.
* Win the day by beating your NikeFuel average and watch your goal ring change from Red to Green.
* See when you are most active throughout the day and how you’re doing compared to yesterday.
* Move more often and win as many hours as you can throughout the day.
* See how you moved through the day with a breakdown of running, walking, and other movement.
* See where you’re moving and where you move the most each day.
* Check out how you compare against your Game Center friends or other Nike+ Move users near you.
* Note: iPhone 5S is required to get motivated with Nike+ Move.
Download the Nike + Move App in the iTunes store.