Coca-Cola Beatbox by Pernilla & Asif
London architects Pernilla & Asif are in the process of designing an iconic building that will innovatively combine experimental architecture and cutting edge sound technology to create a stunning visual and sensory experience. The circular walls of the Coca-Cola Beatbox will be covered in ETFE plastic pillows that are sensitive to both movement and touch. As visitors come into contact with the building, each pillow will emit different sounds prerecorded by British DJ and producer Mark Ronson from a selection of Olympic sports. Visitors will then be able to create their own beats by remixing these sounds. A spiralling ramp leading from behind the panels onto the roof of the pavilion will offer a panoramic view across the park.