Behold the new PlayStation 3. The iconic console, first brought to us in 2007, is reinvented for the next wave of innovation and creativity. The PS3 has had a makeover – reduced in size yet again, the contours are slicker, the shape more seductive. But what the console now lacks in size, it makes up for in entertainment offerings across film, catch up TV services, music and of course, video gaming that everyone can enjoy. As you can see from these exclusive pics, the new PS3 will be 50% of the original PS3’s size, but will pack double the hard-drive. Two models will be released: the 500GB will be available on September 28th, and the family friendly 12GB version will be available on October 12th.