VIDEO | Apple EarPods
This video see’s Jonathan Ives describe the process to design of Apple’s new EarPods. Up till now Apple’s factory earphones have been a let down for Apple fans. Possibly more importantly for Apple, the lack of attention they have placed on the earphones has led to missed revenue – revenue being passed on to external earphone brands. The EarPods are a genuinely innovative move. Watch the video to find out more.