mcqpresspack1

For Spring 2010, design duo Kai and Sunny have to put together this press pack for McQ. The kit comes in a tote bag that also has a t-shirt and music CD. The most interesting thing about this press kit is that it includes a music CD by Unkle. I always preferred fashion that was heavily influenced by music so I believe this is something a lot of brands or fashion houses should do as well.

Source: Highsnobiety

MCQpresspack2