Nike’s Be True campaign recently played homage to the Dunk by setting up an interesting sit in at a 70’s esque living room at hot dog joint Pink’s, the room was filled with people not wearing entirely a lot of clothing whilst watching March Madness. Super Touch got some great footage of this ineteresting event and as they put it so well "Clad in NIKE’s “Be True” gear in honor of their vintage Dunks campaign, we can only guess this was a case of guerilla marketing gone right."
Check out much more over at Super Touch Blog.
