BWGH’s FW12 campaign “Ourouk” takes its name from the birthplace of the mosaic, created 6,000 years ago in Mesopotamia. The collection pays tribute to this, mixing and matching colours and cultures, whilst defending the multiculturalism that makes Brooklyn a spicy district where cultures coexist. Scandinavian rigor, African euphoria, South American craftsmanship and French poetry are all cited as influences for the season, used to dress the man as mosaic. The FW12 collection will be available in select retailers worldwide.
BWGH Fall/Winter 2012 Campaign Lookbook “Ourouk”
July 12th 2012