adidas have unveiled an all new innovative line of footwear under the adiPure initiative. This Natural Running Shoe collection provides an impressive design for runners of all levels highlighted by 360 degrees of support with a polyurethane overlay as well as a sock-like fit and dual-layer midsoles across the entire range. The collection also includes a 7.2 oz Motion for beginners while intermediate runners can opt for a decrease from the Motion’s 11 mm heel-to-midsole drop in favor of the lower-profile 7 mm heel-to-midsole drop of the 6.3 oz Gazelle. Completing the design is a design for advanced runners that promotes running on the balls of the feet can choose the lightweight slip-on design of the Adapt, which features a 4 mm drop from the heel to the midsole and weighs in at only 4.5 ounces.