Ray-Ban x Donald Cummings (The Virgins) Aviators
With musicians taking the lead in the worlds iconic male’s divisions, the biggest player of that field right now is Donald Cummings of the much adored NYC band, The Virgins. With a fast and growing fan base, The Virgins has pricked up the ears of Ray-Ban designers, so much so that Ray-Ban is releasing a series of Ray-Ban aviators with frontman Donald Cummings.
A total of six different sub-collections will begin releasing in June as it includes “the Ray-Ban Craft, Road Spirit, Tech, Titanium, Metal Glide and the limited edition Ultra Gold.” Accompanied, of course, with a musical side of things to help get the re-launch going, a series of concerts will take place starting in New York tonight with Iggy & the Stooges and featuring The Virgins and Free Energy.
Stay tuned for further releases for this collaboration.