With a little over a week to go till the launch of Opening Ceremony‘s first venture outside of the states. The good people at the famed New York store (turned clothing label) has provided us with a conceptual computer generate render view of what can be expected for their Tokyo flagship come 30th of August.
The 8-level conceptual department store located in Tokyo’s Shibuya district expands on an idea initiated last year in Opening Ceremony LA: the boutique as a “mini mall”; collaborating with designers to create designated brand shops within the store.
“Among the designers and vendors participating are Alexander Wang, Other Music, Nom de Guerre, Boy/Band of Outsiders, Chloe Sevigny for Opening Ceremony, Pendleton, Heath Ceramics and The Row. In this respect, Opening Ceremony Tokyo can be seen as a total overhaul of the classic department store as each floor will feature a different theme with unique merchandising. New York and Americana figure highly on all floors: parks, roof-top decks, classic American homes, Victorian architecture, Santa Fe and Southwestern American craft, Native American designs, and a surreal office setting are among the numerous and varied design details incorporated into the space.”
OPENING CEREMONY TOKYO
SHIBUYA SEIBU MOVIDA
21-1, UDAGAWA-CHO, SHIBUYA-KU, TOKYO 150-0042