Sperry Topsider x Band Of Outsiders
Since 1935 Sperry Top-Sider have forged a reputation as the market leader in nautical wear. Now with this latest collboartion with Band of Outsiders, both brands can be seen as searching for new markets and customers in what is becomming an ever crowded fashion scene. Using traditional Sperry styling Scott Sternberg’s Band Of Outsider brand have initiated bolder colour choices in order to distinguish these pieces from that more acustom to Sperry’s tradtional customer. Not only does this offer a transition into the ‘collage’ youth market for Sperry – in the same vain as Viberg have with their street collection – this also offers Band of Outsiders a chance to assert themselves as a mainstay in the market much in the same way as Opening Ceremony have done with Levi’s.
By collaborating with a ‘household’ name, Band Of Outsiders show they seek the same success which Sperry have enjoyed for a number of years – and no collaboration partner seems more apt whilst brands accross high end fashion and streetwear have taken nautical inspiration on board throughout this years Spring/Summer collections. Three colourways of topsiders, a loafer and Chukka style all offer the wearer a chance to vary their wardrobe throughout the season from tailored to street looks. With limited quantites avaliable in each style, customers must be sure to act quick in order to have the opportunity to incorporate these pieces into their wardrobe.
Styles Avaliable now at: Colette
February 10, 2014
October 17, 2013
June 25, 2013