Launched in 2008, the Nike 1948 concept store housed in an abandoned East London railway arch has been completely re-designed to prepare for the 2012 Olympics. The space will not only stock exclusive footwear and apparel but as a community space it will host installations, screenings and events. Have a look at the revamp below or check it out in person at Arches 477/478, Batemans Row, Shoreditch.

Source: HB