Danish sportswear brand hummel have recently launched “hummel J”, a line featuring collaborations with various Japanese creators and a more luxury focus. The ”hummel J” collection conveys the new sensational High Fashion Sportswear by long established Danish sportswear brand hummel with the spice of Japanese creators, has just been launched globally. On top of the fresh products designed through the Japanese creators point of view, there will be more constructive collaborations with various brands and artists from all over the world to follow.

hummel j is a collection produces and introduces active fashion clothing that combines the long history and the technologies of Danish sportswear brand “hummel” since 1923 with the vision of Japanese creators to fit in the modern market.

This national collection by hummel J with the mix of Japanese sensibility has already been evaluated highly in the industry and they will be available at core specialty stores all over in Europe and Asia.