The AM90 Sound
Nike Sportswear reached out to Shawn Mortensen to shoot some video clips for the AM90 Sound. Eight young musical artists from around the world were documented by Mortensen and now those video clips are up on Nike Sportswear’s site. The videos feature the young musicians in their native lands as they discuss what goes into their creative process, their views on where they are from, and what influences them. The wonderful imagery is really cool as it features a lot of great scenes taken from cities like: Moscow, Paris, Amsterdam, Berlin, Rome, Stockholm, Barcelona, and London.
Parra also assisted by doing the typography for the project. You can see the video here.