Peach Fuzz return with another strong editorial this week, offering a unique angle on FUCT‘s Spring/Summer 2014 collection. As in the past, the London-based collective presents a local take on the brand, shooting the editorial in London’s Soho district. Amidst the bars, private clubs, sex shops, erotic bookstores and Chinese restaurants, we find a central character encountering Soho for the first time. He appears at ease, in limbo between the glitz and grime. Stylistically, the fly-on-the-wall editorial pays tribute to the effectiveness of DIY propaganda and good ol’ Xeroxed zines, with a high contrast black and white finish.

Find out more here.

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