Ice Cream x SpongeBob SquarePants Preview


News had dropped that Pharrell Williams Ice Cream will team up with Nickelodeon and one of their most iconic characters SpongeBob Squarepants. Having been the subject of many a collaborative projects with artists and fashion brands, this promises to be another fun interpretation. Pharrell Williams will be in-store at the BBC Ice Cream store in Soho on Tuesday, September 10 to launch the collection.