Lacoste and Japanese retailer atmos have come together to re-imagine the sportswear brand’s Marcel Chunky silhouette as a walking, luminous installation. Using a crocodile tooth motif on the upper, the print really shines when the lights go out, using glow in the dark paint. Red leather appears on the heel — an homage to the iconic croc’s tongue — while dual branding sits on the insole. Find the Marcel Chunky “Glow” at atmos‘ online store.
The Lacoste x atmos Marcel Chunky “Glow” Lights Up The Room
March 26th 2014
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