Moscot “LIVING HISTORY” Collection


The significance of Moscot in todays scene is just as familiar as when it was founded in 1899. Now, with the family business in its 4th generation Moscot have unveiled a campaign entitled “LIVING HISTORY”, a photographic celebration of the area in which the Hyman Moscot first established the label, LES in New York. The exhibition of both new and historic photos will launch on October 4 at the Orchard Street Gallery and run until November 30. Expect glimpses into legendary businesses like Russ & Daughters, who have been operating in the Lower East Side since 1914. In addition, Moscot will do what they do best and release a series of freames as part of its “LIVING HISTORY” initiative.