Bored of the same old labels? Ready for something new? Look no further than relatively unknowned Japanese label Name. This young, independent brand has released a Spring/Summer 2014 lookbook, and in it they’ve taken the “city boy” look and transformed it with a progressive approach. While Navy is a strong element of the color palette, innings of red and white are also used to great effect. Name. takes pride in their detailing, which goes a long way to defining items like coaches, jackets, and bombers. Remember the name Name., it seems as though they’re poised to do big things.