Adidas have followed recent trends by setting up a store in a highly unlikely location, with this particular store located in the heart of Berlin Mitte in Germany. An area where a lot of renevations and re-building is happening, Adidas have acquired what looks like one of the run down and beat up buildings still left although entering the store you will find a well-lit interior, a delicate installation and high-end products. N°74 provides great surprise leaving the tagged and dirty streets when you enter, "it also seems like a relic from former "GDR" times" so lets hope this location becomes a must see store.

Thanks to Beinghunted for the info.