Celebrating its 10th anniversary this year, Opening Ceremony has opened the doors to his new London store at 35 King Street in Covent Garden. Following the successful temporary shop location at 31-32 King Street that coincided with the 2012 Olympic Games, this new 7,500 square-foot space has been designed to encompass the full range of Opening Ceremony’s fashion and lifestyle offerings. “We are thrilled by the warm welcome Opening Ceremony has received in London. We’ve sought to create a fresh, unexpected destination in the city for London’s vibrant fashion community. With a strong focus on new talent from the UK and around the world, Opening Ceremony London is very much a part of our family of shops, but with its own special personality. We’re excited to introduce our new store and our fashion discoveries to London,” say founders Humberto Leon and Carol Lim. Take a look around the new space in the gallery above.