When you think of new New York, you think investment bankers and luxury boxes at MSG. But there was a time when NYC was a meaner, more New Jack City version of itself and for their Spring/Summer 2014 Lookbook, NY imprint SSUR head to the shooting range to toy around with what was once the Empire City’s favorite play things: guns, you idiot.
With a whole range of black hats and apparel bearing phrases like “Mean SSUR”, “Shooters”, and “Good Enough Fellas”, Russ Karablin — the dude who gave you COMME des FUCKDOWN — is back with another on-trend win.
Click through the gallery above, then visit SSUR’s website for more.
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