Stone Island is set to open their flagship store in Florence on January 9th, 2013 to coincide with the Pitti Uomo trade show. This will be the 15th worldwide store and the 5th Italian one, after those in Milan, Rome, Verona and Riccione. Set in the very center of the city in Via Vacchereccia 18/20, close to Piazza Della Signoria, the venue is two floors and covers an area of approximately 860 square feet, where the Stone Island, Stone Island Project, and Stone Island Junior Collections will be housed.