As the CNBC’s Swoosh: Inside Nike premiere beckons you can check out this fascinating scene from the documentary which takes a look into how the “Just Do It” slogan became what it is today and how it was forged. This much awaited premiere’s is on February 12th and you can expect to find out a lot more you don’t already know about averyone’s favourite sportswear company’s history and development from its humble early beginnings so don’t miss it.

Info via Freshness