Uniqlo Storms Pinterest to Combat “Scrolling Slumber”

June 27, 2012 by Jack Smylie , Posted in Style, Tagged uniqlo

It’s always great when brands start thinking outside the square in terms of marketing. Uniqlo has done this with its Pinterest page, which combats “scrolling slumber” – a term coined by design outfit Firstborn – whilst promoting the clothing label’s new Dry-Mesh T-shirt range. Start at the top and scroll down, here.