AdidasAdidas is a German multinational corporation that designs and manufactures sports shoes, clothing and accessories. The company is based in Herzogenaurach, Bavaria, Germany.

The company's clothing and shoe designs typically feature three parallel bars, and the same motif is incorporated into Adidas's current official logo. The brand name is appropriately uncapitalized, with a lower case "a". The company revenue for 2012 was listed at €14.88 billion.

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adidas Originals ZX8000

For fall/winter 2012 adidas Originals have completed this impressive iteration for the iconic ZX8000 silhouette. Highlighted by a combination of canvas and premium long-grain suede in navy, it is the addition o... Read
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The Beast – miadidas Customisers (Nasir Mazhar)

The miadidas Customisers project continues with a gnarly pair of kicks crafted by artist Nasir Mazhar for sprinting sensation, Yohan “The Beast” Blake. 100m/200m Olympic silver medallist, 4x100m relay gold meda... Read
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Social Media Shoe from adidas

The London 2012 Olympic Games were undeniably ‘the most social Games’ – there were over 9.66 million tweets for the opening ceremony alone, more than the entire duration of the 2008 Beijing Games. To celebrate ... Read

#adidasunderground “Don’t Think”

Adidas are hosting a series of #adidasunderground events in the London during the 2012 Olympics. Each event has been filmed and edited into a short video, with the clip above taken from last night's screeni... Read
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adidas Originals x Church’s London

Here is a collaboration full of heritage, with German sportswear brand adidas teaming up with English shoemaker Church's. Timed in with the Olympic games, the two have fittingly worked together to rework the ic... Read