With the Summer Olympics now upon us adidas Consortium recently released their latest installment of the “Your Story” project with Happy Socks Creative Director Viktor Tell. The project picks partners from Olympic cities around the world and asks them to create something inspired by their own Olympic memories. Viktor Tell took inspiration from a Swedish…

So here’s what Gee and I went on a mission for in Stockholm last year, to work on the latest adidas Consortium project – alongside the fine people of limitEDitions, Alife Rivington Club and Sneakersnstuff, who were wonderful hosts as well. We rochambeau’d and (later fistfaught) all of them to be able to pick the…