Nike Sportswear introduced a first with this one night experience to Tokyo city on September 2nd 2010. The idea was the event was to bring the real Tokyo running style by connecting street culture and running through the core athletes, namely, 400m Olympic medalist Dai Tamesue, Undercover’s Jun Takashi and DJ’s DEXPISTOLS. The event showcases Nike
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Posted September 11, 2010
Jun Takahashi has provided us with a preview of the latest project between Nike and Undercover with a collection entitled “GYAKUSOU” (Gyakusouinternationalrunningassociation). Takahashi, an avid runner combines his unique and highly coveted approach with the innovation of Nike. Be certain to hear a lot more prior to the release.
Having already seen the Undercover fragrances Holygrace & Holygraphie, which was part of a collaboration with Comme des Garcons here is a great short film from AnOther to accompany the product. Based on the image of his “wilfully handmade” stuffed toy creatures Grace and her child Grapie, the fragrances Takahashi says “express ambivalence – the
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