Big Think have compiled this great interview with The Sartorialist founder Scott Schuman, an individual who has lead the way in recent years in regards to photography and blogging. The discussion surrounds how he got started blogging, what he looks for when on the streets photographing and whether his blog inspires the trends of society.

Despite the established popularity of social media, many big brands have struggled to integrate themselves into the online culture in a relevant and genuine way.  Surprisingly one of the first mainstream fashion brands to do this with any real success has been the traditional British brand Burberry with their “Art of the Trench” campaign. Designed…