Consumers love to save money. That’s why so many people are joining the ranks of online shoppers everywhere. The growth of Amazon shows how many people are making their purchasing decisions from the comfort of their own homes.

The growth of online shopping has continued to grow, especially during the COVID-19 pandemic. Many people stayed home, preferring not to risk going out and getting the virus. Also, when grocery store shelves were empty of paper products, water, and other necessities, they were still available online.

Even grocery and department stores have developed apps that allow consumers to purchase their items online, and have them delivered to their home, or have them available for curbside pick-ups.

Comparison Shopping from the Comfort of Your Couch!      

One of the best things about online shopping is the ability to comparison shop. With so many companies creating sale flyers and ads, you can search for the products you need and compare sale prices without leaving home.

You no longer need to get the Sunday paper for access to the local Walmart, Kohl’s, and The Home Depot flyers, they are just a click away on your computer. Companies like, make it easy for consumers by having store flyers on their site, so you don’t have to go to individual Websites to check prices. Everything is in one portal, so it is easier than ever to price shop.

The Growth of the Online Shopping Market:

Even without the pandemic, online shopping has been growing at a rapid pace. Here are some statistics that show the growth of online shopping.

  • The U.S. is expecting to hit 300 million online shoppers by 2023.
  • Globally, there were around 4 trillion online shoppers in 2020.
  • 25% of Americans shop online at least one time per month.
  • 47% bought their first item on Amazon.

Online shopping is here to stay, so those retailers that don’t have sale flyers online, or have eCommerce enhanced Web sites are missing a big piece of the pie.

Big Box Stores Jumping on the Band Wagon:

Grocery stores were some of the first adopters on eCommerce sale sites. They advertised their sales via sale ads and online flyers. But now, other types of stores are using these sales tools as well. Department stores are now producing flyers, and big box stores are jumping in for their share. Best Buy, Lowe’s, and the Home Depot flyers are both online and in print to help consumers price compare, before they decide on what to purchase.

Save Money by Reviewing Flyers and Ordering Online:

Comparison shopping is a great way to save money, but online shopping can save consumers even more money.

Online shopping is convenient, but consumers are saving even more money. According to

  • Consumers don’t have to drive to several stores; they can pull up the flyers from the stores that carry the product they need and place their orders online.
  • Often eCommerce platforms offer special incentives when buying in bulk.
  • Consumers save on impulse purchases.

There are many positives about online shopping. Those that are elderly or in ill health don’t need to leave their home to go shopping. In a few hours, they can usually get the items they need to be delivered right to their door.