
Back in the day, when a company wanted to sell something to you directly, it would get a salesperson knocking at your door. Encyclopedias, double-glazed windows, sweet treats, you name it. This kind of marketing that talks straight to the (potential) customer aren’t new. Yet, like many things today, it can be done from home. Enter affiliate marketing.
New Methods, Same Goals
The fast internet has changed everything. Sure, the internet has been here for decades, but it has never been that fast. Above all, it has never been that fast-evolving. There’s an entirely new world to be explored by business people and marketers. It’s possible to live stream from anywhere, for anyone. An affiliate marketer is very much like yesterday’s door-to-door salesperson.
A successful affiliate marketer is often an influencer already, which gives them a head start. Affiliate marketers’ earnings are based on the sales resulting from their ads. It means it’s based on commission only. No sales, no money. So, those already influencers in their fields start with a much wider public, with more potential customers.
Off to Work
Any product can become a subject of affiliate marketing. Cosmetics, tech, and lifestyle are just a few of them. However, the most promising niche of the moment is the hobby one. Hobby niches include travel, photography, and online gambling, which are currently rising. Casino affiliate marketers usually talk about new games, promotions, betting odds, and more.
Yet, showing yourself up isn’t the only way to do the job. You can also maintain a website with reviews of popular online casinos and why people visit them. A successful example of this kind of strategy is Japan 101. It concentrates on reviews and valuable information about the biggest online casinos in Asia.
Why Now?
Online gambling has been shattering record after record in the past two years. It has never grown so much nor so rapidly. Many countries that used to curb the activity take a much more favorable approach. Once extremely closed markets, like Norway, Japan, and Brazil, are opening up to the idea. It means more business opportunities.
Where the Money Is
It’s crucial to learn about the main types of deals you’re likely to find out there before joining any affiliate program.
CPA
The abbreviation stands for Cost Per Acquisition. It’s a flat fee, paid every time a player makes a new deposit. Because it’s a fixed fee, marketers on CPA have a fairly accurate idea of their income by calculating how many leads they generated that month.
Media
This kind of deal is perfect for those who already have high-traffic pages. Then, it’s possible to place in-article and sidebar banners for a flat monthly fee.
Rev Share
Revenue Share is the most lucrative type of deal, hands down. According to how players you refer to, revenues can sit anywhere between 20% and 45%. In some cases, these affiliate pages can send over 1,000 new players to online casinos monthly.
Close Up
If you’re interested in becoming an affiliate marketer, there’s a lot of quality material online to guide you through the basics. Remember, though, that it’s an eternal “work in progress”; you’ll have to be changing and adapting all time. Moreover, the best results can take time to show up. Stay focused regardless because this business is, in fact, a day-to-day construction.