pixelcreatures (CC0), Pixabay

An editor’s role is often tasking, sometimes with multiple responsibilities. Functioning at optimum capacity is the unwritten part of an editor job description. As an editor, mediating between the publisher’s requirements and draft content, while tailoring the output to search intent and audience needs, is quite a feat to accomplish. In other words, an editor must be able to generally create engaging content.

Creating engaging content can be tricky when there are several factors in between. For instance, in content marketing, your ability to engage an audience and spurn them into action matters a lot. Compelling them to engage with your organization’s brand is the central point of creating content.

Interacting with your brand from your audience begins with creating a top-notch output. A carefully written story assures a good read, yet, the editor must ensure that typos and grammatical errors are fixed.

Mistakes can come from anywhere from human errors to distortions during file conversions. Whichever way it comes up, using the tools listed below can help you rectify the errors and keep your audience engaged.

1. Google Docs

Google Docs is an efficient tool every editor should have. It is a document creation and editing software. Google Docs has an inbuilt spell check tool that flags grammatical errors and allows Grammarly to review your document.

Google Docs makes collaboration on a project easier between an editor and a writer. You can add comments for the writer if there are adjustments that need to be made.

Documents can be directly published to the web or downloaded in Docx, doc, RTF, ODT, txt, epub, and pdf file formats. You can convert documents from word (doc or docx) to pdf on google docs by clicking the download option under the file menu but pdf to word can be done using other tools like PDFBear. This nifty platform caters to your PDF to Word conversion needs in a matter of minutes. No installation is required even if you’re working with a Windows, Mac, or Linux device.

2. Hemingway Editor

If you double as an editor and writer, editing your work can be a little tricky. Not knowing where to begin can even be more frustrating. Using the Hemingway Editor simplifies your editing task because it offers more time for you to create content, and get better at it.

The Hemingway Editor is an online application that accentuates wrong grammar, fluency, and sentence structure. It rectifies the error and helps your writing read and look better for better engagement. This tool not only helps you polish up your text and skills but also improves your writing skills over time.

To use the editor, simply copy-paste your content directly to their website app or download the desktop app. Hemingway Editor’s color highlighting immediately begins to show you where you can improve. From wordy hard-to-read sentences to passive voice to grammar and spelling mistakes, the Editor is as reliable as it comes. The app is free and easy to use.

3. Proofread Bot

Proofreading is a crucial part of editing a document. It helps to ensure the article follows specific formatting guidelines, identifies inconsistencies, organizes the write-up, and makes it more engaging for readers.

This appears like a simple task, but proofreading several articles within a short period and maintaining the same quality, can be overwhelming for the editor. Using the Proofread Bot reduces the editing workload for you. The bot scrutinizes the writer’s use of grammar, style, plagiarism count, and suggests recommendations to improve the writing.

Proofread bot is available as both a free and premium editing tool for its users. The free version checks out simple writing style and grammatical errors alone while its advanced version performs a much deeper dive and scans the text for plagiarism. Using it is quite simple: copy and paste your text in Proofread Bot. It then underlines your errors and suggests solutions for correcting them. It can be downloaded into document creation software such as Microsoft Office or Google Drive for quick turnaround.

4. Document Grader

This tool does not score the writer’s work, rather, it helps to correct simple grammar errors and spelling mistakes. Verifying the readability of the piece in question is also part of its function, so it’s as concerned about spelling mistakes as it is about whether the readers can understand the idea behind the write-up.

One major reason we edit articles is to please readers. Because if the article is too worded or complex, they might not pay a second visit to our websites. Document Graders like other tools mentioned usually suggest quick fixes when they can and proffer possible solutions in case of complex problems. It provides possible solutions to write-ups making it a helpful, long-time tool that can also aid learning.

5. Edit Minion

This editing companion provides an editing box where you can paste your content for grading and analysis. Another feature of edit minion is to help in proofreading a work in progress. It is a free tool that you can use by pasting your writing, selecting what filters to use, and analyzing your work. With Edit Minion, platitudes are highlighted, including passive voices and weak wording.

6. Text Verification Tool

TVT is a window-based application where your final output corresponds with the original text. It helps to accomplish this by highlighting differences between the final and original document, including changes in non-text-related features such as illustrations and logos. It shows us the document containing the updated content by just viewing the original file. This tool is particularly helpful when pitching editors at an external publication.

Conclusion

Creating engaging content for your target audience means ensuring your brand stands out not just in design but in using organized, clean, and quality content. Even though putting out good content consistently is necessary for your brand, it might not always be feasible due to human constraints. These tools outlined above can help support your editing skills and ensure you deliver the perfect content to your readers.